One pipe · two surfaces

Publish everywhere — from your product or ours

The multi-tenant social posting pipe. Teams compose, schedule, and track deliveries in the App. Builders embed the same adapters via API.

Open App API quickstart API console

How it works

Same pipe. App or API.

1

Connect

Link social accounts in the App, or white-label Connect for your users. Tokens stay on the pipe.

2

Compose with variants

One post, different captions and media per network. Never one caption everywhere.

3

Schedule and deliver

Publish now or scheduled_at. Watch deliveries, retry failures, reconnect dead tokens.

Two surfaces. One pipe.

Equal weight. Pick the one that fits.

For builders

API

Multi-tenant publish pipe other apps call. Keys, white-label Connect, variants-first posts, webhooks, usage metering. Sandbox with sk_test_, live with sk_live_.

Read API docs Get keys
For teams

App

Connect your socials, compose with variants, schedule on a week calendar, watch delivery status, and reconnect when tokens die — without building the pipe.

Launch App App guide

Networks

Honest status. Facebook Pages parked until Business Verification. IG and Threads still Development. LinkedIn, X, YouTube Live. Extras when configured. TikTok draft by default; Direct Post gated.

  • Instagram Login Dev gated
  • Facebook Pages Pending BV
  • Threads Dev gated
  • LinkedIn personal Live
  • LinkedIn company Live
  • X Live
  • YouTube Live
  • TikTok draft Draft
  • TikTok Direct Post Gated / soon
  • Bluesky When configured
  • Mastodon When configured
  • Telegram When configured

Not offered: WhatsApp, Snapchat.

Pay for deliveries. Connect is free.

A billed delivery is a successful publish. Seats and Connect never count.

Free

$0 / mo

50 deliveries · hard cap · Connect free

Starter

$29 / mo

1,000 included · $0.04 overage

Pro

$99 / mo

5,000 included · $0.025 overage

Stripe Test checkout via App Upgrade — not a live charge. Live-mode later. Keys stay in the console.

See full plans Upgrade in App Get API keys

How we differ

We sit next to both. Not instead of either.

Buffer Ayrshare VariantPost
Who it’s for Teams scheduling their own posts Apps that need a posting API Both — App for teams, API for builders
White-label Connect No (their UI) Yes Yes — same pipe as the App
Calendar / compose Yes Not the product App: week calendar, variants, deliveries
Metering Seats + channels API usage Deliveries; Connect never taxed
Honesty Mature scheduler Mature API Early. Facebook pending BV; Stripe Test checkout via App

FAQ

Can I publish to Instagram / Facebook / Threads today?

Facebook Pages is parked until Business Verification — not Live publish. Instagram and Threads: Connect+publish when tokens exist, still Meta Development until App Review.

Is TikTok live posting?

Default is draft_video (opens in TikTok). Direct Post is API-gated via TIKTOK_DIRECT_POST.

When can I subscribe?

Free / Starter $29 / Pro $99. Stripe Test checkout via App Upgrade — not a live charge. Live-mode is not flipped yet.

Do I pay per teammate who Connects an account?

No. Connect is free. Billing is on billed deliveries.